Domestic Textile Demand Rises to Rs 14.95 trillion as Survey Reveals Shifting Consumer Trends
April 08, 2026 | By Textile Sphere India
Titled “Market for Textiles & Clothing: National Household Survey 2024”, the study conducted by the Textiles Committee provides detailed insights into consumption patterns, market size, and emerging trends in the sector.
Union Textiles Minister Giriraj Singh released a comprehensive report on domestic textile demand, revealing strong growth in India’s textiles and clothing market over the past decade and a half.
Titled “Market for Textiles & Clothing: National Household Survey 2024”, the study conducted by the Textiles Committee provides detailed insights into consumption patterns, market size, and emerging trends in the sector.
Market triples in 15 years
According to the report, India’s textile market has expanded significantly, growing from Rs 4.89 trillion in 2010 to Rs 14.95 trillion in 2024, registering a compound annual growth rate (CAGR) of 8.3 per cent.
The domestic market alone accounts for Rs 12.02 trillion, with household consumption playing a major role. Household demand rose from Rs 4.18 trillion in 2010 to Rs 8.77 trillion in 2024, underlining its central role in driving sectoral growth.
Per capita expenditure on textiles also saw a sharp increase – from Rs 2,119 in 2010 to Rs 6,066 in 2024 – reflecting rising incomes and evolving consumption patterns.
Shift towards man-made fibres
The survey highlights a noticeable shift in consumer preference towards man-made fibre (MMF) and blended products, which now account for 52.2 per cent of the market. Cotton-based products contribute 41.2 per cent, while silk and wool make up smaller shares.
In absolute terms, demand for MMF and blended textiles grew from Rs 1.47 trillion to Rs 4.47 trillion. Cotton demand also rose significantly to Rs 3.53 trillion, maintaining its position as a key segment.
Women drive consumption
The report identifies women as the primary drivers of textile consumption, accounting for 55.5 per cent of purchases compared to 44.5 per cent by men.
Popular products in the domestic market include shirts, sarees, trousers, salwar kameez, jeans, T-shirts, and traditional wear such as dhotis. Among these, men’s jeans emerged as the fastest-growing category, while leggings gained prominence among women consumers.
Rise of sustainable and technical textiles
A key finding of the study is the increasing demand for sustainable textiles. The market for recycled, reused, and reprocessed garments reached an estimated Rs 370 billion in 2024, with reused and retailored products forming a significant portion of consumption.
The survey also notes growing adoption of technical textiles – such as masks, sanitary products, wipes, and medical disposables -across both rural and urban households. Rural areas accounted for nearly 58 per cent of technical textile consumption, indicating wider penetration beyond cities.
Policy and industry implications
The Textiles Ministry said the report will serve as a critical reference for policymakers and industry stakeholders in shaping strategies for the sector’s future growth.
With rising demand, changing preferences, and increasing emphasis on sustainability, the findings point to a dynamic and evolving domestic textiles market poised for continued expansion.
Source: DD News
#TAGS Union Textiles Minister Giriraj Singh, Textiles & Clothing, Textiles Committee, man-made fibres, MMF, Cotton-based products, technical textiles, Textiles Ministry,