MAG Solvics Drives Smart Textile Testing with Automation, Precision and Real-Time Quality Solutions
June 01, 2026 | By Textile Sphere India
In this interaction with Textile Sphere India, Dhandayuthapani Chidambaram, Managing Director, MAG Solvics Pvt Ltd, discusses the company’s journey in textile testing solutions, its focus on automation and digitalisation, innovations to be showcased at ITM 2026, and evolving global trends shaping quality control, compliance, and smart textile manufacturing.
TSI: MAG Solvics has established itself as a key player in testing and quality solutions. Could you briefly share your company’s journey and core areas of expertise?
CD: Our company started manufacturing textile testing equipment in 1991. While we initially developed and supplied small and basic equipment, we later expanded our portfolio to offer a wide range of products covering the entire textile value chain.
We began with standalone instruments such as fibre length testers, fineness testers, strength testers, and yarn count testers. Today, we provide comprehensive fibre quality evaluation systems, including the “HVT Genius 2,” which tests all key fibre properties — length & uniformity, strength & elongation, fineness & maturity, colour, and trash — in a single instrument. Similarly, the “AutoStretch 4” evaluates count, strength, single yarn strength, elongation, and RKM value in one integrated tester.
Over the years, we have established a strong presence in the field of textile testing instruments. Our focus has always been on understanding and addressing customer needs, making us a trendsetter in the market. Today, we offer more than 135 instruments covering the complete textile value chain, from fibre to garment quality evaluation.
TSI: What are your key focus areas and objectives for participating in ITM 2026, Istanbul? What innovations or solutions will you be showcasing?
CD: Turkey is one of the key markets for MAG, and we have supplied a considerable number of equipment solutions in the region. Turkey has always been a special market for us.
At ITM 2026, our focus is not limited to the spinning sector alone, but also extends to the dyeing and processing segment. In the spinning sector, we are showcasing three instruments: DigiColor for cotton colour testing, MotoHank TS for on-the-go sliver and roving count checking, and SpliceRay for splice strength testing in the winding department.
We are also set to introduce Digital Colour Measurement solutions exclusively for the Turkish market. All these instruments are designed to enable testing directly at the respective workplace, thereby simplifying the testing process and minimising sample handling and movement by operators.
TSI: Quality control and testing are becoming increasingly critical in modern textile manufacturing. How do your solutions address the evolving demands of global textile producers?
CD: Global textile producers are demanding instruments that are easy to handle, deliver highly reliable results, and offer ease of servicing. At MAG, we design our instruments with ergonomics and user convenience in mind, incorporating high-precision components to ensure accurate and dependable results. Our instruments are also designed for easy servicing.
Moreover, customer expectations are evolving, with increasing emphasis on conducting testing directly in the production area and in real time. To meet these requirements, MAG has introduced equipment with movable and portable options, enabling on-the-spot testing. The generated data is automatically transmitted to a centralised location for further analysis and corrective action.
TSI: With the industry moving towards automation and digitalisation, how is MAG Solvics integrating smart technologies into its testing and inspection systems?
CD: Yes, it is the need of the hour. That is the reason MAG is focusing on automatic data transfer from equipment without human intervention. We are incorporating the latest technologies available today into our instruments.
For example, MotoHank TS (Movable Wrap Block with Motorised Instrument) is designed with a tablet-based application, and the results are transferred to a centralised PC via Wi-Fi technology. Similarly, SpliceRay (Splice Strength Measurement System) is equipped with a touchscreen application, with results transferred to a PC through Wi-Fi connectivity.
We also offer SPinFO, our online spindle monitoring system for ring frames, through which production parameters are monitored round the clock. The data and results are shared with executives in real time via a mobile application.
TSI: Sustainability and compliance are now central to textile production. How do your technologies help manufacturers meet global standards and regulatory requirements?
CD: Yes, all our instruments are designed to comply with various national and international standards such as ASTM, ISO, AATCC, IS, and BS. Even in the garment sector, specific standards must be met based on buyers’ requirements. Since we have our own in-house R&D setup, we can readily customise and meet the standards specified by buyers and customers as required.
TSI: What key trends do you currently observe in the global textile machinery and testing equipment market, particularly in regions like Europe, Türkiye, and Asia?
CD: The demands of global markets are very clear in the current scenario. There are three key trends that global markets are focusing on: automation, safety, and consistency in results. No market is willing to compromise on these aspects. MAG has incorporated all these features into its products, irrespective of the market served.
TSI: How important is the Indian textile market in your overall growth strategy, and what opportunities do you see for Indian manufacturers in the global landscape?
CD: Yes, the Indian textile market is very important to us, although it has remained volatile over the last two to three years due to various global uncertainties. However, the Indian textile industry is sustaining itself by adopting appropriate technologies offered by textile machinery suppliers, along with support from various government schemes, to cater to global markets across different sectors, including technical textiles. This, in turn, presents significant opportunities for us to serve the Indian textile industry as well.
TSI: Finally, what message would you like to share with industry stakeholders visiting ITM 2026, and how do you see the role of exhibitions in driving business growth and innovation?
CD: At MAG, we continuously upgrade the technologies incorporated in our products and showcase our innovative solutions to stakeholders visiting ITM 2026 for their benefit. We believe that exhibitions such as ITM 2026 provide an excellent platform to showcase innovations and drive business growth at all levels.
#TAGS ITM 2026, DigiColor, cotton colour testing, Coimbatore, MAG Solvics, Textile Testing, MotoHank TS, SpliceRay, sliver and roving count checking, splice strength testing, HVT Genius 2,


