VIRGIO Appoints Hansa Nigam as CMO

July 11, 2026 | By Textile Sphere India

India’s fast-growing sustainable fashion brand VIRGIO has announced the elevation of Hansa Nigam as its Chief Marketing Officer (CMO). In her expanded leadership role, she will spearhead the company’s marketing and growth agenda as VIRGIO embarks on its next phase of expansion.

Since joining VIRGIO in 2023, Hansa has been instrumental in shaping the brand’s identity and strengthening consumer engagement. With her broader mandate, she will focus on enhancing VIRGIO’s market presence, accelerating customer acquisition, and reinforcing the brand’s position at the convergence of fashion, technology, and sustainability.

Her appointment comes as VIRGIO continues to grow through its distinctive operating model built on demand-driven production, responsible sourcing, and technology-enabled decision-making. As consumers increasingly gravitate towards brands that combine style with transparency and purpose, marketing has emerged as a key driver of long-term customer loyalty and brand trust.

Speaking on her appointment, Hansa Nigam, Chief Marketing Officer, VIRGIO, said, “I’m honoured to take on this role at such an exciting stage in VIRGIO’s journey. Over the past few years, we’ve built a brand that is not just responding to how consumers shop today, but reimagining how fashion can be discovered, experienced, and produced. I’m excited to continue building on that momentum—creating marketing that inspires people, strengthens our community, and helps shape the future of conscious fashion.”

As VIRGIO expands its footprint and further cements its position among India’s fastest-growing sustainable fashion brands, Hansa’s elevation highlights the company’s continued commitment to building a category-defining brand driven by innovation, technology, and responsible growth.

#TAGS sustainable fashion brands, Hansa Nigam, VIRGIO, customer acquisition, Chief Marketing Officer, CMO, convergence of fashion, sustainability,